The retailer growth program is Saathi Samreedhi sized for a single counter. You do not need depot volume to benefit. A hardware or electrical shop that stocks TMT Plus conduit, boxes or pipe earns points on every pack it sells, and earns again when the fitters who buy there register too. This page explains what a small retailer can realistically expect and how to get the most from it.
What a retailer growth program means for a small shop
Retail counters live on repeat trade. The same electricians and plumbers come in for the same lines. The programme attaches a coupon to each of those packs, so the routine sale carries a return for the shop – and, because the customer can scan too, a reason to keep coming to your counter rather than the one down the road.
- Free to join, no minimum purchase, one membership per mobile number.
- Points post the moment a coupon is scanned; nothing to post or keep.
- Redeem for tools, phones, appliances, a two-wheeler, or cash to your bank account from 250 points.
The two ways a counter earns
On stock
Scan the coupon in each participating pack you sell. Conduit, uPVC and cPVC pipes, water tanks, metal boxes, casing and capping, corrugated pipes, MCB boxes and changeovers all carry coupons. See the participating range.
On loyalty
A fitter who registers at your counter is a fitter who returns to it. Mention the coupon at the till and help with the first scan. It takes a minute and it is the single most effective thing a retailer can do on this programme.
Keep it simple at the counter
- One clear card near the till that says the programme exists.
- One sentence when the pack is handed over.
- Check point history once a month and reorder what is earning.
The dealer success program page goes deeper on these habits; the dealer rewards page has the full points table.
Product you can stand behind
The material is BIS licensed, ISO 9001:2015 and WHO GMP certified. For a retailer that means fewer returns and fewer awkward conversations. The certification page shows the actual licences.
Register the shop
Mobile number, OTP, choose the retailer role, done. Your first coupon can be scanned the same day. This is one part of the wider PVC pipe loyalty program.
